Building Storefronts for the Agentic Era

Frontic is the infrastructure that makes AI actually useful for commerce - connected to real backends, real data, real business logic.

Mission

Empowering Teams to Build Tailored Storefronts - In a Fraction of the Time, and Double the Fun

We believe the next generation of storefronts won't be assembled manually. They'll be orchestrated - by AI-powered agents that understand context, data, and intent.

Frontic is a platform where AI and humans build together. We provide an API backend purpose-built for storefronts - one that adapts in real-time and frees frontends from legacy constraints. With Frontic Studio, you describe what you need in natural language. The system acts on your behalf - creating endpoints, configuring data structures, and wiring everything together.

Story

From a Stack to Build On - to a Product to Build With

Something never quite added up - why is building tailored storefronts still such a pain? Teams build code editors in browsers, real-time collaboration tools, incredible frontend experiences. Meanwhile, commerce teams struggle for months just to ship a product grid, some filters, and a checkout.

The truth is - the problem was never the frontend. It's always been the constraints behind it. Legacy backends, individual processes that accumulated over years of growth. None of that is wrong - it's the natural result of a business evolving. The problem is when all of that complexity bleeds into the frontend layer.

So we built an API backend purpose-built for storefronts, freeing frontends from exactly those constraints. Then AI changed everything. The way frontends get built shifted entirely. And we realized - the stack we'd built was exactly what AI needs to create production-quality storefronts. That realization became Frontic. A platform where AI and humans build together.

Team

Building the Future of AI-Native Commerce

Josh Seiler
Josh Seiler
CEO & Founder
Winfried Hering
Winfried Hering
COO & Co-Founder
Dominic Klein
Dominic Klein
Founding Engineer
Uwe Kleinmann
Uwe Kleinmann
Engineering Lead
Martin Weinmayr
Martin Weinmayr
Co-Founder
Niklas Wolf
Niklas Wolf
Fullstack Engineer
Ivo Myntinnen
Ivo Myntinnen
UX Engineer
Stefanie Matthies
Stefanie Matthies
Administration & Finance
Thomas Gottheil
Thomas Gottheil
Growth Advisor
Thomas Lohner
Thomas Lohner
Tech Advisor
Tobias Schlitt
Tobias Schlitt
Tech Advisor