Shopware Experience Designer

Build the Shopware Shopping Experiences your editor can’t.

The campaign pages that used to cost a thousand euros and a month. Now your own team builds them, in the Shopware admin they already use.

Start where it will live - a category header, a landing page, the cart. Anywhere Shopping Experiences already work.

Drop the Canvas into an empty section.

WHERE THE BLOCK EDITOR STOPS

The Editor arranges. The Designer builds.

The Shopware editor remains the control center for your pages. Move elements, create landing pages and URLs, schedule pages to go live, and control when they appear - and who sees them. The workflow you know stays exactly as it is.

What changes is what you can create. The elements in your library are now a starting point, not the limit.

It's the best of both worlds: the familiar editor workflow and the freedom to build new elements in the Designer.

You're no longer just rearranging the same blocks. You're building the block that didn't exist this morning.

IDEA BY IDEA

Ideas change. The element adapts.

From hero sliders to campaign landing pages, see idea by idea what takes extensions, licenses, agency work, and support tickets today - and what can be built directly in your store with a single Experience Designer element.

THE IDEA
BEFORE
EXPERIENCE DESIGNER
An animated hero slider
BEFORE

The category's bestseller: one extension per slider style, each its own monthly license

EXPERIENCE DESIGNER

Described in a sentence - animated, and built for your store, not the same slider every shop has

A campaign landing page
BEFORE

Page-builder extension, monthly license, configure per campaign

EXPERIENCE DESIGNER

Describe it. Built on your live store, published from the admin.

A deal page with flyer energy
BEFORE

An agency layout, a hotspot extension, and an afternoon of linking dots

EXPERIENCE DESIGNER

Describe the style. Big prices, dense grid, your products tappable where they appear.

A gift guide
BEFORE

An agency project: the design decided upfront, before anyone has seen it working

EXPERIENCE DESIGNER

It takes shape as you look at it - adjust what you see until it's what you meant.

Tabs, accordions, a new column layout
BEFORE

A CMS bundle with “1,000+ settings”

EXPERIENCE DESIGNER

Say the layout you want. No settings safari.

Taking it all down in January
BEFORE

A ticket, or it quietly stays up

EXPERIENCE DESIGNER

One click. The slot returns to what it was.

What will you build first?

Choose a demo and watch the Experience Designer build a custom storefront experience, right inside a Shopware store.

Four demos, four stores. In yours, the Designer works with your words, your catalog, and your brand.

FIVE THINGS LINE UP

Built for every storefront. At home in Shopware.

The Frontic Experience Designer works with any storefront. In Shopware, it connects so closely with Shopping Experiences, your catalog, media, and storefront that your team can keep working as before - only without being limited by the existing element library.

1

Your store provides the context.

Products and variants, prices and stock, categories, manufacturers, and current promotions come directly from Shopware. Frontic works with your real catalog and current data. Everything stays in sync behind the scenes - with no manual imports or exports for your team to manage.

2

Shopping Experiences remain your control center.

You start exactly where the experience will later be used. URLs, visibility, scheduling, and publishing stay in Shopware. The Designer builds what customers see and experience inside the element.

3

What Frontic builds works as part of your store.

“Add to cart” adds to your store's real cart. Variants, availability, wishlists, and product links behave exactly as your customers expect. The experience isn’t layered on top of your store - it sits inside it.

klaro.de/p/tessera-probook-14-m3
4

The preview shows your real store.

You see the experience while you build it, as it will actually appear - in your current theme, with your header and catalog. You don’t have to publish first to judge the result. No second environment to keep in sync. No surprises when it goes live.

5

Your media is already there.

The Shopware media library is available directly inside the Designer. Search the images your team has already produced and approved, then use them immediately - without placeholders or uploading anything twice.

Shopware Media
boot
1,284 filesInsert 1 file
boot-hero.jpg
Build a campaign page for the Season Finale - use the boots I picked.
6

Shopware-native isn’t a claim for us. It’s our background.

Our team brings together former Shopware leaders across product, operations, and engineering with decades of experience in agency projects and store operations. We know Shopware from almost every angle - from core and storefront to enterprise projects and day-to-day operations. That experience is built into an integration that doesn’t feel like an add-on, but like part of Shopware.

BEFORE IT BUILDS ANYTHING

A Designer that already knows your store.

For every store, the Designer starts the same way: by getting to know it. Our AI learns its design, imagery, tone, content, catalog, and structure before the first experience takes shape.

The agent starts every brief with that context. You set the direction; it brings the idea, brand, and store together into something that fits from the start.

OWNERSHIP

You build it. You own it.

The code you create with the Designer is yours from the first moment - and yours for good. When you publish, it is written directly to your Shopware store as self-contained markup.

You never have to rent your own code back from us. It isn't rendered somewhere else, and it doesn't require a Frontic subscription just to keep your pages online. If you cancel, your published experiences stay exactly where they are - as part of your storefront.

Only functions that pull live answers from our API - such as a finder or search - still need a connection. Keep those running on the free plan or connect your own endpoint.

You publish. Not the agent.

Save versions, compare them, and publish exactly the one you want.

Rollback is one click.

Restore any saved version - no rebuild, no waiting.

Cancel Frontic. Keep your work.

Your code and published experiences remain in your store.

Only live answers need a connection.

Use the free plan or connect your own endpoint.

WHAT THE USUAL ROUTE COSTS

Every idea, one more dependency.

Four things, four extensions. That is the usual route - a slider, a page builder, a hotspot extension, a CMS bundle. Each one solves its problem - and each one is a monthly license, a thing to configure, and one more reason to postpone your next Shopware update.

3,500+
Extensions in the Store

A healthy ecosystem - and a shop that runs well on fifteen to twenty of them, chosen carefully.

Monthly, forever
Paying for standing still

Paid extensions are rental-only. No more one-time purchases - and a slider configured once costs the same in month one and month thirty.

“Not compatible”
The status that stops the update

The migration waits for the slowest extension - or you update your custom ones yourself. The most commonly named reason shops stay on old versions.

6.7
The one you just lived through

Vue 2 → Vue 3. Webpack → Vite. Vuex → Pinia. Every extension and every custom theme needed a compatibility update.

None of this is anyone’s fault. It’s a pattern we’ve seen again and again over many years and across hundreds of Shopware projects: when every idea needs its own software, every solution adds another dependency.

EXPERIENCE DESIGNER PRICING

€79 a month. Your agency charges that much for the kickoff call.

At the early-bird price, the Experience Designer costs €79 a month, including €50 in AI credit. A campaign page costs about €10 to build, covering roughly five a month before any additional spend.

And once something is built, it never bills again. Published pages render free, forever. You pay when Frontic works for you: when it builds, reads your store, or answers a customer. Never just to keep something online.

YOUR AGENCY
~€1,000
and one month per campaign page

Every change is a new ticket.

FRONTIC EXPERIENCE DESIGNER
~€10
and one afternoon

Make changes directly in the Designer.

No per-seat pricing – your whole team can join. Your free 30 days begin only after we build your first campaign together.

The first one's on us.

You start with a free 45-minute onboarding, not a sales call. We connect your Shopware store, check the setup, and build your first campaign together from start to finish.

Bring your next campaign. A concrete brief is welcome; an early idea is enough.

01 · Register and choose a time

We only need your name, email, and team name. Then choose a 45-minute slot - no credit card.

02 · Get ready for your onboarding

Before the session, we’ll send you the installation instructions and a short preparation guide. Bring a specific campaign or simply an early idea. Products, images, or a brief are helpful, but not required.

03 · We build your first campaign together

During the free onboarding, we connect your store, check the setup, and build your campaign together from start to finish. You decide whether and when to publish it.

04 · Your 30-day trial begins

Your trial starts after the session - regardless of when you decide to publish.

QUESTIONS

Questions? Answered.

Can I see the Experience in my store before I pay?

Yes. During the free onboarding, we connect your store and build your first campaign together in a live preview of your actual storefront. You decide whether and when to publish it. Your 30-day trial begins after the session.

Why free onboarding instead of simply letting me sign up?

Because it’s onboarding, not a sales call. Building the first campaign together is more useful than leaving you with a blank prompt. In 45 minutes, we connect your store, check the setup, answer your questions, and build something that works.

What should I bring?

Something you want to build next: a seasonal campaign, a category page, a product finder, or simply the beginning of an idea. If you already have products, images, copy, or a brief, even better - but none of it is required.

Do I need a developer?

No. You describe what you want and approve the result. No theme edits, no deployment, no ticket.

What do I have to install?

One free, Shopware-reviewed extension. It installs like any other, connects the Designer to your Shopware admin, and brings finished Experiences into your store when you publish them. We’ll send you the installation instructions before your onboarding.

Where do I actually build?

In the Designer: a focused Frontic workspace with chat and a live preview of your storefront. Launch it directly from the slot you want to work on in your Shopware admin.

Will it look like my store?

Yes. Before the first Experience takes shape, Frontic learns your store’s design, imagery, tone, content, catalog, and structure. The Designer builds with your real media, products, prices, and promotions - not generic placeholders - and shows every change in a live preview of your actual storefront. By design, what you see is exactly what you get.

Does the Experience work like the rest of my store?

Yes. Frontic uses the native integration Shopware provides for elements inside Shopping Experiences - and takes full advantage of it. Everything your storefront already handles stays native: products go into your real cart, with real line items, variants, availability, stock messages, and cart badge. Your customers never leave your storefront.

Which Shopware versions are supported?

Shopware 6.5 through 6.7, self-hosted.

What happens to my campaigns if I cancel?

They stay live. Everything Frontic builds is stored in Shopware as self-contained markup and remains part of your page, whether you continue paying or not. Only interactive blocks that need answers from the Frontic API depend on a service. The free plan keeps them running within its limits, or you can connect your own endpoint. Nothing goes offline just because you cancel.

What data do you read?

From Shopware, we read catalog data such as products, categories, manufacturers, product streams, and active promotions, along with content pages, your store’s theme, and its sales channel configuration. We don’t read customer data or orders.

Stay in the loop.

What we added to the product, what our customers built with it, and what we learned along the way. Roughly once a month. No sales pitch.